Stelrad celebrates the importance of World Class Customer Care

Stelrad Radiators will be celebrating National Customer Service Week from Monday 7th to Friday 11th October. National Customer Service Week is a week-long opportunity to raise awareness of customer service and the vital role it plays in successful business practice and the growth of the UK economy.

Customer service continues to be vitally important to Stelrad Radiators as a business as it seeks to continue to offer high levels of customer support to all its target audiences.

Stelrad is proud to have been awarded the ServiceMark and to maintain its membership of the Institute of Customer Service (ICS). ServiceMark is a national standard recognising an organisation’s achievement in customer service and its commitment to upholding those standards. ServiceMark is awarded based on customer satisfaction feedback and an assessment of employee engagement with the organisation’s customer service strategy.

Overall Stelrad’s Business Benchmarking customer service index stands at 90.5%. To put that in context the average all UK sector average is 78.4% and the average for the area Stelrad fits into – retail (non-food) – is 81.9% – so the company is setting high standards by this method of measurement.

The survey highlights that Stelrad customers are most satisfied with the reputation of the organisation, with the competence of its staff and the helpfulness of the team. The kinds of words they use to describe Stelrad as a business include ‘satisfied’, ‘happy’, ‘informed’, ‘professional’ and ‘friendly’.

Stelrad’s Customer Service Manager, Tracey Wadkin says excellent customer service continues to be the number one priority of the business: “When we first achieved the ServiceMark back in 2019 we recognised there were areas of our performance that needed attention, and the latest figures highlight that we have made significant progress. It goes without saying that we cannot rest on our laurels, and we must maintain the standards we have set and improve still further to be able to claim world standard customer service, but we can be very pleased in general with the progress we have made and the reputation we have built in a relatively short period. I’d like to thank all the members of the Stelrad team that have embraced this drive for excellence in the customer service environment.

“We’re looking forward to celebrating National Customer Service week in 2024 and to further improving our standing in the months ahead.”

For more information on National Customer Service Week go to www.instituteofcustomerservice.com/ncsw where you can sign up for the NCSW Newsletter and find out more about the themes for the week.

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